TY  - BOOK
AU  - ; Thomke, Stefan H.
TI  - Experimentation Works: The Surprising Power of Business Experiments: : The Surprising Power of Business Experiments
SN  - 9781633697102
U1  - 658.4063 THO 
PY  - 2020///
CY  - Boston
PB  - ; Harvad Business Review 
KW  - Business-Technological Innovation
KW  - Marketing Research
ER  -